Circa 1920 Rogers Peet Cartoon Illustrated Folding 'Growing Boy' Advertising Gimmick
(Americana - Business History - Rogers Peet)

New York: Rogers Peet Co., 1920. F Printed in blue and black, artwork by W.B. Pell; stiff paper unfolds, revealing a 'growing' boy with each opening - arms & legs getting longer: "Does Your Boy seem to grow like this? Our boys' long trouser suits are designed for just such boys. Relive their awkwardness without making them into little old men. Rogers Peet & Company"; with the illustration changing subtly from panel to panel - in one of the first, he has a pull-toy; then he holds lit match and firecrackers, later, a football, then, a tennis racket and ball; total unfolded size 6 1/4" x 19 1/2"; interesting and fun children's fashion and advertising history ephemera from the early part of the 20th century. Very Good Paperback (Item ID: 22851)


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